Web Based Serialisation Ready Labelling to Combat Counterfeiting within Medical & Pharmaceutical Supplies

Marcus Lawson

Prisym ID
Tech House, Oaklands Business Centre, Oaklands Park, Wokingham
RG41 2FD Berkshire, United Kingdom
Tel: +44. 1189 364 400   Fax: +44. 1189 364 499

Biography 

Marcus Lawson in presenting on behalf of PRISYMID, a global leader in labelling and auto identification solutions specialising in the life sciences arena including pharmaceutical, medical device, healthcare and clinical trials.
 
Marcus has specialised in Serialisation for the past five years and has worked closely with organisations such as Oracle and Siemens. His particular interest in serialisation has been focused on both the management of serial numbers and the business processes that surround them.

Previously, his career started as technical copywriter for the IT industry. Then during the dot com boom he was a founder of a company specialising in creating interactive business environments.

Abstract

The supply of counterfeit medicines and medical devices is a growing problem worldwide. The World Health Organization estimates that up to 1% of medicines available in the developed world are likely to be counterfeit. This figure rises to 10% globally, although in some developing countries they estimate one third of medicines are counterfeit. This presentation explores how serialisation can meet the new challenges presenting themselves to the Life Sciences Manufacturing industry.

• Exploring the key issues in keeping your products safe from counterfeiting
• Understanding the creation of unique serialisation codes for individual products during the production process
• Managing secure high speed printing and verification of these codes
• Having complete confidence in the subsequent efficient storage and retrieval of any of these millions of codes at any point within the lifecycle of a product and beyond